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How to use Analytics for Mobile Apps: Google Analytics SDK vs Firebase?

How to use Analytics for Mobile Apps: Google Analytics SDK vs Firebase?

 “So, is Google Analytics a better choice over Firebase for mobile apps?” This is, in fact, one of the most common questions that an app developer can deal with when it comes to tracking user behavior in apps. Though Google has deprecated Google Analytics SDKs, and rebranded the reports in Firebase as Google Analytic for Firebase, a lot of confusion still exists out there regarding which tool is the right one for the job. Truth is, there is no…

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Why Way2Smile Prefer Kotlin for Android App Development?

Why Way2Smile Prefer Kotlin for Android App Development?

 Kotlin is a statically-typed, open-source programming language that supports functional as well as object-oriented programming. It is specifically used for developing android apps. Kotlin offers similar concepts and syntax from other languages, such as Java, Scala, C#, and so on. The aim of Kotlin is not to be unique but draw inspiration from years of language development. Kotlin exists in versions that target JavaScript, native code, and JVM.  This is why Kotlin for android developers is becoming a hit….

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Why Twitter, Aliexpress, Flipkart, Pinterest, Etc. are Creating Progressive Web Apps for Hyper Growth?

Why Twitter, Aliexpress, Flipkart, Pinterest, Etc. are Creating Progressive Web Apps for Hyper Growth?

 It is estimated that mobile accounts for more than 60% of the entire internet usage. The basic reasons for this are easy accessibility to the internet, affordable hardware, and portability. In such a scenario, the user experience (UX) gains importance, and PWA (progressive web apps) help in enhancing the UX as they properly optimize the sites on mobile phones. Twitter, Aliexpress, Flipkart, Pinterest, etc. have developed a PWA which is a combination of the features of web as well…

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Top Techniques To Increase Your ROI using Mobile App In 2020

Top Techniques To Increase Your ROI using Mobile App In 2020

 Boosting the ROI of a business using a mobile app is all about attracting customers in many different ways. There is no denying the fact that the demand of mobile apps is on the rise, and in fact, about eighty percent business owners are interested in having a well-functioning app for their business.  So, the need of the hour is to have a mobile app that reaches the goals of your business, and at the same time, stands out…

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DevOps Trends 2020: DevOps Entering a New Decade With The Hottest Trends

DevOps Trends 2020: DevOps Entering a New Decade With The Hottest Trends

 Did you hear the latest predications from IDC about DevOps? It says that the DevOps market is all set to witness a rise of $8 billion from $2.9 billion by 2022! Going by the experts, it is all set to reign in this new decade, by offering greater benefits to the developers and the users alike. Organizations now are actually keener towards the adoption of DevOps at all levels because of how efficient it is and how fast it…

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When to Choose React Native for Building a Mobile App and When to Avoid It?

When to Choose React Native for Building a Mobile App and When to Avoid It?

 React Native is like an open source framework, which uses only JavaScript for building a mobile application. Jordan Walke, an expert software engineer working under Facebook, introduced React Native for the first time. Over time, it became the technological basis for improved user experiences and simple developments. An important distinction of the framework is that the applications of React Native work a lot similarly to the native applications. They are not much different from the applications that are made…

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How Android App Development Became Kotlin-first?

How Android App Development Became Kotlin-first?

 If you have reached here, it means you already have a fair idea about the changes brought about by Google recently to Android app development. Much to the appreciation of the developers’ community, Google announced in at the annual I/O conference that Kotlin is its preferred programming language for Android app development. Google mentioned in its blog that Android App Development is slated to prioritize Kotlin. The latest Jetpack APIs and new features will come up first in this…

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How Kotlin Coroutine Helps in Enhancing The Complexity Of Execution In App Development?

How Kotlin Coroutine Helps in Enhancing The Complexity Of Execution In App Development?

 Coroutine is a term representing a feature in Kotlin. This feature lets the android app development companies employ asynchronous code in the sequential pattern. Asynchronous code can be understood as a type of parallel programming. In simpler terms, coroutines are concurrency design patterns that you can utilize on Android to simplify codes that execute asynchronously. Asynchronous code lets a task in the thread run distinctively from the primary application, in which the thread is a small procedure that aids…

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Why the ASO Technique is Importance for App Development Companies?

Why the ASO Technique is Importance for App Development Companies?

 ASO or App store optimization is the process of optimizing mobile applications to rank higher in respective app stores’ search results. It is something that is often overlooked by mobile app development companies and app marketers. After an application is developed and uploaded to the app stores, the app marketers tend to emphasize on marketing strategies that revolve around paid advertising, social media, and blogging, among other possible marketing channels. However, app marketing isn’t limited to these aspects and…

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Important points to Consider While Choosing A Digital Transformation Partner

Important points to Consider While Choosing A Digital Transformation Partner

 Digital Transformation may possess a different connotation for every organization and industry. But the organization need to register that in order to stay competitive, customer-centric as well as become more efficient as compared to their counterparts, firms must modernize as per the new digital age. Thus, digital transformation is a holistic approach to upgrading the IT ecosystem, operation strategies, and processes of a digital transformation company by using the latest advancement in cloud, mobility, user experience, and analytics to…

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